Adidas Innovation

Innovation Designer /// Football / Running / Digital
3-10 Years ahead of BU’s.

Footwear Innovation | Brand Strategy | Design Direction | Concept Development | Graphic Design | Apparel Design | Collaboration

As part of an interdisciplinary team, my role was to define the future of the brand. Designing and developing performance products for the future athlete - beyond limits.

Franchise Innovation (Predator / Nemeziz / COPA / X)
GMR Boot
Speedfactory
Future Cushioning Innovations
Next Generation Ultraboost products
Rugby World Cup 2019
Digital projects and apparel

Collaborations/Workshops with:
IDEO, Google, Hyve, Lego, Ikea, Cambridge University, Kurtz Ersa, Q42, KRAAM/WEISHAAR, Real Madrid CF, Oechsler, Friedrich Alexander University, Special Agent, WorkPlayExperience, Kiska, Rolls Royce Aersopace.

Adidas 3 month rotational programme | 2018

Brooklyn Farm NYC, Basketball Footwear and Apparel Designer
Community project - B.I.G Basketball Tournament 2018 - Brooklyn.



* Images coming soon

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